1.) Be a tough editor. Only keep images that can stand by themselves as being strong images. If you can get 5 or 10 really good ones in a year you’re doing well.
2.) Be a poet. Make your images representative of something larger than what they are on the surface. Make your images significant. Have something to say to the world.
3.) Take photographs about things, not of things.
4.) Be very careful with your processing. Badly processed images or those that are over processed clearly show the mark of an amateur.
5.) We don’t see things as they are. We see things as we are. If you want your photos to change in any way, you have to change the way you see the world.
6.) Always always always exercise your vision and learn to see things in a different way.
7.) Know your camera/lens skills like the back of your hand then forget about them. They should become automatic. Photography is about seeing, not about fussing with gear.
8.) Study art and the history of photography. Learn how to look at a photograph and to appreciate the work of the masters.
9.) Don’t force photographs. The best ones will be the ones that simply present themselves to you.
10.) Teach yourself to see beyond, to the essence of what it is you’re photographing. That’s where the magic is. That’s where the truth is.